Driving a car is often the easiest, most straightforward mobility option for many urban residents. There are a laundry list of reasons people just can’t seem to live without cars in cities: because they don’t feel that public transport or bicycling are safe, comfortable, or convenient; because infrastructure for biking or walking isn’t adequate; because the quality of public transport service is low; because they have to be able to move young children; or even the simple reason that the car is easier and always available. At an individual level, these reasons are understandable. But as a collective decision made by billions of urbanites every day, reliance on cars has become an immense environmental, economic, and social burden on society.
Mobility is a necessary part of urban life; the challenge is to make it more efficient. Collective transport solutions like dedicated bus lanes, bus rapid transit (BRT) networks, bike share systems, and others already exist in many Brazilian cities and are gaining in popularity. But so far, Brazilian cities are only just beginning to explore car share programs as viable alternatives to private car ownership. Car sharing has the potential to transform the relationship between people and cars because it substantially reduces the space dedicated to parking and eliminates the need to be responsible for a vehicle when you’re not even using it.
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